How to Choose Between Ceremonial and Beverage Grade Matcha

When you start buying matcha, you’ll see words like “ceremonial grade” and “beverage grade” on the label. Here’s the simple version so you don’t feel lost, plus how to choose the right TeaTune matcha to start with.

Ceremonial Grade Matcha (for slow, simple moments)

Best for:

• Drinking with just water
• When you want to really taste the matcha itself
• Quiet morning or evening rituals

What it’s like:

• Brighter, more vivid green
• Smoother and softer in the mouth
• More natural sweetness, less harsh bitterness

Think of ceremonial grade as your “special cup” matcha for slower, more mindful moments.

If you’d like a complete traditional setup (bowl, whisk, scoop, sifter and ceremonial matcha in one box), you can see the TEATUNE Matcha Set – Complete Starter Kit.

Beverage Grade Matcha (for lattes and daily drinks)

Best for:

• Matcha lattes (with any milk)
• Iced matcha in Singapore heat
• Mixing into smoothies or recipes

What it’s like:

• Still green and fresh
• Slightly stronger flavour so it doesn’t disappear in milk or ice

Think of beverage grade as your “everyday, mix‑with‑anything” matcha.

TeaTune’s LvHe (beverage grade) matcha is included in the Matcha Daily Essentials Set with a mug, frother, sifter and spoon, which makes daily iced matcha or lattes very easy to start.

Which one should a beginner buy?

Ask yourself:

“Do I mainly want lattes and iced drinks?”

→ Start with a beverage grade like LvHe in the Matcha Daily Essentials Set.

“Do I want to drink matcha just with water and enjoy the pure taste?”

→ Start with ceremonial grade in the Complete Starter Kit.

Many people eventually keep both at home:

• Beverage grade for daily lattes and iced matcha
• Ceremonial grade for slower, “treat myself” moments

You can explore all TeaTune matcha options by clicking the button below.